STAT, 'Spotlighted by US a16z & Grayscale', Attracts Strategic Investment from Story protocol (IP)

This year, two large-scale services based on STAT Token to be launched

Targeting both B2B and B2C demand

"Will lead the IP-ization of global financial information content"

"More than half of the investment funds to be used for STAT buyback"

The virtual asset (cryptocurrency) investment information utility token (coin) STAT has announced on the 30th that it has attracted a strategic investment from the blockchain-based intellectual property (IP) platform Story protocol (IP).

STAT is a company that provides investment information content and data for virtual asset investors and foundations using AI and social trading-based technology. STAT, in partnership with Bloomingbit, the virtual asset subsidiary of the nation’s largest business media group, Hankyung Media Group, with 14 million digital subscribers, provides content, data, and marketing solutions to both individual and institutional investors. Major partners include World, Hashed, and Presto Labs.

Story protocol is solidifying its position as a leading infrastructure in the $61 trillion (about ₩88,887 trillion) global IP market as a blockchain-based platform. Recently, through its Aria protocol, it has secured a large number of world-renowned artists’ IPs, such as BTS, Selena Gomez, Justin Bieber, BLACKPINK, Maroon 5, Miley Cyrus, and aespa. Story has received three consecutive lead investments from a16z, the largest venture capital (VC) in the United States, resulting in a valuation of around ₩3 trillion, and has attracted attention as Grayscale, the largest US virtual asset management firm, selected it as a Top 20 coin in Q2 this year.

More than half of the funds raised through this investment will be used for the buyback of STAT tokens, and the remainder will be allocated to new product development, among other initiatives.

STAT, together with Hankyung Bloomingbit, is known to have been developing products on Story protocol since March and has been collaborating with Story. STAT plans to connect investment information and content within the Story protocol ecosystem, leading the IP-ization of global financial information content. The STAT token, on the Story blockchain, serves as an authority token for "continuously updated knowledge subscription" and presents a new direction for the monetization of financial information content IP.

STAT and Bloomingbit are launching the 'Share to Earn (STE)' service on the Story blockchain on the 30th. STE is a system where users are rewarded for sharing information content. Users receive greater rewards as they share more, and the tokens used for these rewards are contributed either as marketing expenses by each foundation or are STAT tokens purchased on the market.

STAT and Bloomingbit also plan to launch 'Bloomingbit Alpha', a platform exclusively for institutional investors, this year. To access the exclusive financial information content provided by STAT and Bloomingbit, users will need to purchase, hold, or lock up STAT tokens as implemented in the service.

Park Joo-hwan, STAT’s co-CEO, stated, "Two major services that will generate real demand for STAT tokens are to be launched this year. One is 'Share to Earn (STE)' for B2C (business-to-consumer), and the other is 'Bloomingbit Alpha' for B2B (business-to-business). I am very pleased to be launching these major services together with Story."

Kim San-ha, CEO of Hankyung Bloomingbit, said, "Congratulations to STAT, a key partner of Bloomingbit, on attracting strategic investment. I expect the collaboration among Story, STAT, and Bloomingbit will pioneer a new market for the IP-ization of global financial information content, and create new demand in the Story ecosystem."

Andrea Muttoni, chairman of the Story Foundation, commented, "The integration of STAT with the Story blockchain showcases our vision for the IP financialization we are pursuing. By tokenizing ever-updating investment knowledge on Story, STAT is not only monetizing content, but creating an entirely new class of IP assets in the global financial market."